Sticks and Stones touted by Rachael Ray

This video is from the day Sticks and Stones was featured on Rachael Ray's "Hurry Up and Dish" segment. We have had the video since the show aired, but we decided not to post it until we had the blog up and running.

As far as press goes, Rachael Ray has been a huge boost for business. We added hundreds of new customers that day, got some really nice feedback from satisfied recipients, and we still continue to reach new customers regularly, even almost a year later.

Our webmaster had worked overnight to get the new website up and running. For about the first 5 minutes after the segment aired on the east coast, we had the old site still up. During the switchover, we forgot to implement our web tracking, which tells us how many visitors we have and where they are coming from, so I was thinking there was still an error, though I could see the website online.


We worked through the kinks, and the segment was phenomenal. It also helped that our product was not a handbag, as you'll see when you watch it. It certainly stood out by being on easels away from the main table, and having them marvel at the value of getting a custom-made piece of art for such a good price was helpful as well.



You can watch it here:

Sticks and Stones on Rachael Ray